Movie buffs looking for titles to watch now have a new option on Roku devices. Roku announced that its new channel (aptly dubbed The Roku Channel) is now accessible for all US users that have a Roku device done after Jun 2011. This channel has a garland of cinema from studios including Lionsgate, MGM, Paramount, Sony Pictures Entertainment, and Warner Brothers that are accessible to watch for free with advertisements.
Roku suggested plans for this channel about a month ago, but now it has rolled out to all business with concordant devices. Roku has curated calm collections in the past, like its Roku Recommends and 4K Spotlight sections. But now the company is actively seeking chartering agreements with studios to offer cinema and TV shows on The Roku Channel. In further to big studios, the channel also has calm from smaller companies including Popcornflix and American Classics.
After adding the channel to your Roku homepage (it’s under the “Featured,” “New and Notable,” and “Movies and TV” sections in the Streaming Channels setting), you can watch any of the accessible titles for free. There will be ads via the movie, so it’ll be some-more identical to examination a film on a broadcast network than streaming one on Netflix. And don’t design to see the newest cinema or the latest seasons of your favorite TV shows on The Roku Channel: given observation is free, many of the calm accessible is older. Roku cites Mission: Impossible 3, Beauty Shop, Philadelphia, and Zookeeper as just a few of the options available.
If you stay divided from ads as much as possible, you substantially won’t like Roku’s strategy for the future. At the time of the company’s IPO (which was mere weeks ago), Roku settled it would concentration some-more on selling advertisements and distributing content. The Roku Channel is likely the first of many ad-supported, curated channels we’ll see from Roku going forward. However, that doesn’t meant Roku will desert hardware—the company recently announced five new streaming products to its device family, as good as the Roku OS 8 program update.