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Over 100,000 People Have Pledged to Go Vegan for Veganuary

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From headline-grabbing investments in plant-based companies to rare requests for meat-free fare, there’s no doubt that 2017 was the year veganism went mainstream. But new record-breaking oath numbers from Veganuary have us overjoyed for 2018.

According to LiveKindly, more than 100,000 people have affianced to go vegan this January. Veganuary reports that one person every 6 seconds vows to embankment meat, dairy, and eggs.

Veganuary offers a vegan starter guide, a webpage to help dispel common myths about veganism, a beam to help you shop vegan at the supermarket, and resources for eating out at popular grill chains.


With mixed food forecasts fixing veganism at the top of their lists, 2018 is approaching to be a big year for plant-based eating. In fact, heading liberality consulting organisation Baum + Whiteman recently likely in its 2018 Food Beverage Forecast that vegan food would be a megatrend of the coming year.

Over the past decade, veganism has seen unchanging expansion as millennials—the world’s largest generation—purchase their own food. Concerned about the environment, animal welfare, and their health, this era boasts some-more self-identifying vegetarians than any other, according to the New York Times.

The expansion of veganism is good news for the large animals who humour horribly at bureau farms. Despite being just as smart and supportive as the dogs and cats we venerate at home, cows, pigs, and chickens lifted and killed for food are subjected to unthinkable cruelties: extreme confinement, brutal mutilations, and aroused deaths.

Sounds horrifying, right? See for yourself.

New year, new you? Take a mount for animals, the environment and your health by selecting to go vegan.

Joe Loria is the communications and calm manager at Mercy For Animals.

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