SAN JOSE—At the Oculus Connect discussion today, Facebook conduct of VR Hugo Barra announced that the Rift and Touch controller gold would be henceforth reduced to $399, following a proxy dump to that cost during the Summer of Rift promotion in Jul and August. Barra pronounced that graduation was a “huge success” that saw the Rift village “grow a lot,” yet he did not share specific sales numbers.
The Rift/Touch combo was being sole for $799 as recently as February, before dropping to $598 in March. That cost doesn’t embody the PC indispensable to energy the hardware, which has also been dropping in cost via the year.
The permanent cost dump comes on top of the proclamation of Oculus Go, a standalone, $199 wireless headset being billed as a “sweet spot” between mobile and tethered PC VR, due early next year.